Nathan speaks to college students about intellectual property

I spoke to a class of upperclassmen at Henderson State University today about intellectual property. These students, all business majors, are preparing business plans for course credit as well as several local and statewide competitions that have cash prizes for the best plans.

Using the Coke bottle analogy, I taught them about the different forms of intellectual property, and I fielded questions from the students about how intellectual property fit into their business plans. The students were curious about the different forms of intellectual property fit together, what type of patent and trademark procurement costs they could expect to report in their business plans, and how to search for software patents using free tools.

Good luck to Professor Lonnie Jackson's students on the upcoming business plan competitions!